Holidays are always a good tool to remind clients, both old and current, that we’re still around, we’re still creative and we still think of them. The trick always, is to do something that doesn’t go straight to trash.
Made you smile? Sign here please.
It also makes for a good business development tool. Do clients prefer soliciting emails or random holiday creatives from unknown agencies? Or is it neither?
We took the age-old, ever familiar trials & tribulations of every ad agency and communicated them through Santa himself. Rather than us laughing at clients, why not have them laugh with us?
Santa, the ad agency
A pdf version was mailed to current clients and new leads with an extra page, in case they didn’t see the lighter side of it.
A facebook post on our page, sans the extra pages. Always assume people are smart.